TY  JOUR
TI  INSTRUMENTS OF MARKETING POSITIONING AND INVESTMENT ATTRACTION IN THE REGIONAL EDUCATIONAL SYSTEM
KW  marketing in education
KW  school positioning
KW  investment attractiveness
KW  school brand
KW  educational market
KW  Belgorod region
JO  Actual directions of scientific researches of the XXI century: theory and practice
AU  Gerasimenko, O.A.
AU  Tret'yakova, M.S.
PY  2025
IS  13
PB  FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov