TY JOUR TI SOCIAL STAFF TRAINING AS A FORM OF INCREASING COMPANY EFFICIENCY IN THE ERA OF BIG DATA KW social learning KW educational technology KW personnel training KW efficiency KW management KW management decisions KW the era of Big Data JO Management of the Personnel and Intellectual Resources in Russia AU Shirinkina, E.V. AU Umrikhina, L.R. PY 2025 IS 14 PB INFRA-M Academic Publishing LLC.