@article{Goncharova2016cross-cultural,
author={Goncharova, L.M.},
title={Cross-Cultural Aspects of Advertising Communication (on the Material of Advertising Printed Texts)},
journal={Scientific Research and Development. Modern Communication Studies},
publisher={INFRA-M Academic Publishing LLC.},
year={2016},
pages={18-25},
volume={5},
issue={1},
}