@article{Dzagoeva2026gamification,
author={Dzagoeva, E.A.},
title={Gamification and Media Technologies as Tools for Developing Communicative Competence in Students Majoring in Advertising and Public Relations},
journal={Scientific Research and Development. Modern Communication Studies},
publisher={INFRA-M Academic Publishing LLC.},
year={2026},
pages={76-82},
volume={15},
issue={3},
}