TY JOUR TI Self-PR as a Business Promotion Tool KW Self-PR KW self-promotion KW personal brand KW personal branding KW communication channels JO Scientific Research and Development. Modern Communication Studies AU Aksenova, O.N. AU Skripnikova, N.N. AU Shvec, E.V. PY 2019 IS 8 PB INFRA-M Academic Publishing LLC.