@article{Nagibina2025methodology,
author={Nagibina, N.I. and Bragina, D.S.},
title={METHODOLOGY FOR ASSESSING THE STATE OF THE EMPLOYER BRAND: REVIEW OF PRACTICES FOR IMPROVING THE EFFICIENCY OF PERSONNEL MANAGEMENT IN INDUSTRIAL ENTERPRISES},
journal={Management of the Personnel and Intellectual Resources in Russia},
publisher={INFRA-M Academic Publishing LLC.},
year={2025},
pages={60-69},
volume={14},
issue={6},
}