%0 Journal Article
%T TRANSFORMATION OF MECHANISMS OF COMMUNICATION AND INTERACTION WITH CUSTOMERS IN DIGITAL MARKETING
%A Minakov, A.V.
%A Suglobov, A.E.
%K digital marketing, Internet marketing, marketing communications, customer interaction, Internet commerce, online sales, omnichannel, digital economy
%J Russian Journal of Management
%D 2023
%N 11
%P 17
%I Publishing Center RIOR