TY  JOUR
TI  FORMATION OF THE COMPANY'S HR BRAND AS AN ORGANIZATIONAL STRATEGY FOR ATTRACTING AND RETAINING PERSONNEL
KW  brand
KW  employee loyalty
KW  strategy
KW  HR brand tools
KW  events for HR brand formation
JO  Management of the Personnel and Intellectual Resources in Russia
AU  Gasparovich, E.O.
AU  Fang, C..
PY  2024
IS  13
PB  INFRA-M Academic Publishing LLC.