%0 Journal Article %T METHODOLOGICAL APPROACHES TO ASSESSING THE EFFECTIVENESS OF THE IMPLEMENTATION OF DIGITAL TECHNOLOGIES IN THE SERVICE SECTOR %A Makarov, E.I. %A Semenov, M.V. %A Semenova, E.E. %K service sector, digital technologies, performance evaluation, digitalization, economic efficiency %J Actual directions of scientific researches of the XXI century: theory and practice %D 2024 %N 12 %P 13 %I FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov