LDR 00574naa#a2200169#i#450# 001 EN\INFRA-M\bibl\123212 005 20260515014338.5 011 ## _a2500-0527 100 ## _a20260427b2026####ek#y0engy0150####ca 102 ## _aRU 200 1# _aProspects for the development of programmatic DOOH in omnichannel marketing: analysis of the Moscow outdoor advertising market _eJournal article 210 1# _aMoscow _cINFRA-M Academic Publishing LLC. _d2026 215 ## _a7 с. 608 ## _aJournal article _2local 675 ## _aМаркетинг. 339.138 _z 700 #1 _aBogach _gM. A. 856 4# _azh-szf.ru _u