00498naa#a2200169#i#4500001001400000005001700014011001400031100004100045101000800086102000700094200008300101210007000184215001100254608002700265700002200292856001400314EN\\bibl\329920241108233006.5##a1995-042X##a20140731b2014####ek#y0engy0150####ca0#aRUS##aRU1#aSoft assets as a competitive advantage of retail enterprises eJournal article1#aCHERKIZOVOcRussian State University of Tourism and Serviced2014##a14 с.##aJournal article2local#1aMayorovagElena 4#azh-szf.ru