Tula, Russian Federation
The hotel business, as well as other sectors of the Russian economy, is experiencing significant economic problems in the modern conditions of the Russian Federation. At the same time, certain segments of the hospitality industry are characterized by a high level of competition. To increase the competitiveness of the hotel, it is necessary to ensure the growth of the competitiveness of the services offered by it, which depends on the degree of customer satisfaction with their quality and level of service. This work is devoted to the identification of the main factors determining the competitiveness of resort hotel services. The results of the study can be further used to identify strategies for the functioning of relevant economic entities.
competitiveness, loyalty, hotel, service, hospitality
1. Arcybashev D.V. Faktory konkurentosposobnosti v gostinichnom predpriyatii [Tekst] / D.V. Arcybashev, A.A. Shapovalova // Dinamika gumanitarnyh i social'no-ekonomicheskih nauk v usloviyah cifrovoy transformacii: sbornik nauchnyh trudov po materialam Mezhdunarodnoy nauchno-prakticheskoy konferencii. — Belgorod: Agentstvo perspektivnyh nauchnyh issledovaniy, 2023. — S. 38– 40.
2. Zinov'eva E.Yu. Konkurentosposobnost' predpriyatiya i napravleniya ee povysheniya [Tekst] / E.Yu. Zinov'eva, A.V. Zastupov // Problemy sovershenstvovaniya organizacii proizvodstva i upravleniya promyshlennymi predpriyatiyami: mezhvuzovskiy sbornik nauchnyh trudov. — 2021. — № 1. — S. 15–19.
3. Kazarina E.N. Vliyanie finansovogo sostoyaniya na konkurentosposobnost' predpriyatiya [Tekst] / E.N. Kazarina // Innovacionnaya nauka. — 2022. — № 1-2. — S. 31–33.
4. Kiselev S.P. Dopolnitel'nye uslugi kak faktor povysheniya konkurentosposobnosti gostinicy [Tekst] / S.P. Kiselev // Ekoturizm kak drayver mezhregional'nogo vzaimodeystviya: sbornik materialov I Mezhdunarodnoy nauchno-prakticheskoy konferencii. — M.: Rusayns, 2022. — S. 41–47.
5. Kuleshov D.K. Mehanizm upravleniya konkurentosposobnost'yu predpriyatiy sfery uslug v usloviyah adaptacii k strukturnym vyzovam [Tekst] / D.K. Kuleshov // Modern Economy Success. — 2023. — № 3. — S. 7–12.
6. Lyamceva K.K. Faktory konkurentosposobnosti v sfere uslug [Tekst] / K.K. Lyamceva // Konkurentosposobnost' v global'nom mire: ekonomika, nauka, tehnologii. 2023. — № 11. — S. 124–129.
7. Makarova L.V. Obespechenie kachestva i konkurentosposobnosti uslug [Tekst] / L.V. Makarova, S.V. Konovalova // Inzhenernyy vestnik Dona. — 2018. — № 1. — S. 64.
8. Manevich Ya.V. Problemy rossiyskogo gostinichnogo biznesa i sovremennye tendencii razvitiya gostinichnoy industrii [Tekst] / Ya.V. Manevich // Nauchnye zapiski NGUEU. — 2022. — Vyp. 3. — S. 12–19.
9. Morozov V.Yu. Sovremennye problemy razvitiya gostinichnogo biznesa v Rossiyskoy Federacii [Tekst] / V.Yu. Morozov, Yu.V. Murashova // Servis v Rossii i za rubezhom. — 2017. — T. 11. — № 3. — S. 6–13.
10. Petenko I.V. Perspektivy obespecheniya konkurentosposobnosti predpriyatiy sfery uslug [Tekst] / I.V. Petenko // Torgovlya i rynok. — 2023. — T. 1. — № 3. S. 185–190.
11. Ruglov V.P. Novye vozmozhnosti dlya gostinichnogo biznesa Rossii v usloviyah social'no-ekonomicheskoy neopredelennosti [Tekst] / V.P. Ruglov, L.V. Ruglova // Vestnik evraziyskoy nauki. — 2023. — T. 15. — № 3.
12. Rybkina E.V. Rabota s personalom kak faktor konkurentosposobnosti gostinicy [Tekst] / E.V. Rybkina // Gostinichnoe delo. — 2023. — № 8. — S. 472–481.
13. Chausov N.Yu. Issledovanie konkurentosposobnosti organizaciy rynka gostinichnyh uslug [Tekst] / N.Yu. Chausov, T.U. Denisova, L.A. Chausova // Rossiyskiy ekonomicheskiy internet-zhurnal. — 2022. — № 4.
