Moscow State University. M.V. Lomonosov (Department of Socio-Cultural Design and Development of Territories, professor)
Moskva, Moscow, Russian Federation
UDC 338.2
In the conditions of the post-industrial era, which is characterized by high saturation of the existing market, the increase in its capacity occurs due to the creation of new, previously non-existent branches of the economy. Structural shifts in the economy that occur under the influence of the emergence of new branches of the economy invariably lead to a change in approaches to management. In this regard, the study of new branches of applied management along with traditional ones is an urgent task. The purpose of the presented research is to further consider and systematize the directions of development of applied management in alphabetical order - by the letter U: from management consulting to sustainable development management. The scientific novelty of the obtained results lies in the systematization of applied directions of modern development of applied management, characteristic of both existing and emerging new branches of the economy, including: management consulting, real estate management, R & D management, personnel management, project management, territorial development management, entertainment management, construction management, sustainable development management. The practical significance of the obtained results lies in the possibility of their use in the formation of management development processes in both traditional and innovative areas of activity at the micro-, meso- and macroeconomic levels.
research, development areas, applied management, post-industrial era, part 5
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