from 01.01.2014 until now
Surgut, Russian Federation
Russian Federation
CSCSTI 06.81
Russian Classification of Professions by Education 38.03.03
Russian Library and Bibliographic Classification 65
Russian Trade and Bibliographic Classification 785
BISAC LAW056000 Law Office Management
The article is devoted to the digital transformation of HR in Russian business, which intensified in the post-pandemic period. The forced transition to remote and hybrid work formats, as well as the migration of qualified personnel, led to a rethinking of the role of the HR service: from an administrative function, it turned into a strategic business partner. The article examines the evolution of the HR ecosystem, an integrated environment that combines technologies, processes and corporate culture for effective personnel management. Special attention is paid to the HR Zero concept, which involves radical automation of HR processes using artificial intelligence and blockchain, employee self-organization, and the transition from management to creating an environment of opportunity. Examples of companies implementing these principles are given. The authors emphasize that the HR ecosystem not only optimizes processes, but also changes the management philosophy, making the organization more flexible and employee-centered.
HR management, HR ecosystem, HR Zero concept, HR processes, personnel, organization, digitalization
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